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Volume XXI, No. 8
TALK ABOUT A CQN'VENTION
Haw: mu ever heard an one [elk about Pure Water Sex
rm, an rave! Busi-
ness? No. I'll be! you hlvun'l and I'll Alan bo'l you {out
that talc twmc. But thats only om.- topic on the jam-
packed ptughun Ilrtl wlth thought-pronoun; sublects
lhln will greel NATO member when they check into
Wnshlngtnn'l Stmer Hilton for the 26th Annual U. 5.
Travel Conlerencr opuntunrd by NATO.
Tlu WI Dr a workln canventlon wzth aprogr-Irl. designed
tn mqu: (Fr mxlmum use u] membcremp talent 4nd ll...-
tnlents 1nd CXPCIIEHCE of lcaulere m government and pri-
vate lndualr) whn represent {he wide scope of the NATO
tnemberohip's Internal.
Eccmlsn o! the lm )ttnnce of research, delegate: will let
[Fm- bent-zit 0! hearing exports ln E5; mm dlscuns such
lhlngs an why people trowel, why they pick the lours they
do, and what cm be done to make more people travel. An
open and panel discussion wlll fully rovnr the subject 0!
"Women as Travel Mouvatore. In another session Bel-
tur News and Gardens Magnum.- wlll present an analysis
eir extensive poll on tron-l taken earner this you r.
have set 55 a grant". wlth a $031 of brlngzng ln nut-
s e opmxon A comment a we ve eel aside lime (or
panel dlscusslnns wlth knowledgeable people. my (tom
outside our own Industry, to glve us a {rash mm: and net
Away from the rut of habit. We don't win! our opinions,
no matter how nucn they have been solely repented And
knowlngly agreed wltlu. to bocomo accepted as fact just
became we have heard them so many Lime.
[t io n prot-m that wlll lovite cumment and dlncusslun
.1 1s e way we want t.
But it wont be all work. We hove allowed tlmc Ln our
schedulo tur ontarulnment and Ilhtseemg. The Nation's
Capltnl Is one of the greatest visitor ntlrouions In the
world and we ceru'mly sun! you to use It whu: you are
herc. Among the hlgllllghto 0! your stay wxll be A recep-
tlon It the Explorers' Hell of the Nakloul Odour-19?:
Building. one of Wsohlngton's mos! beoutul buudlngs,
and a special VlP tour of the White House. We have nlso
made arnngemenls {or Ipeclnl evening sightseeing at nu
cost. and several upccul tour: (nr wlvcs will visit the
ombassies, shrmes, and memoranls while the buelnou
meeting. are In section.
And of tours-e there wlll be lent nf tlrns to rolls: and
meal old lrlnndn, and make new ones, {ram Ill over the
country. to exchange )chu And pick up new trlcks. W0
hove lrlsd to nuke u an enjoyable. mtoresung convention
and we hope you Will agree we luv: succeeded.
Welcumu tn Wnshlnlton'
Clarenca- A. AruLa
NATO Vite Prnsldtml and
Cunvvntlou Chairman
TRAVEL USA NEWSLETTER
MANOR MAW OF 70'. OMEZATIONS 900 1711\er N W .WASHING TON. D. C 90006
September was
e. -_ than: .lsm
Wum.m: a sat.
" mummy-loam, mus-mama.-
mdmm Minimu user divina-
"%u ""aem '1" "d c'"
m In. In him 0.6.
CONVENTION NOTES: The sun nae increases withcvery
repellliun ol [He quesuon must oltcn Ezra In the hall- 0!
line Statler Hilton, "Who do you {lgurc gets the Golden
Hunting Horn.....Whul's your guess on the Merlt
Awnrd wmners?
"I don't care what on think, I'm telling you I rode a San
:rlncwco lrolley Cur aown lenecncul Avenue!"
The H": uuu'eat nwmberu u! the press corps covermg
(Fe convenuon are smears lrom George Wlnhmxton Unl-
vcrolty. Vlcky' Cm li a sumor majoring inPollticnl Sci-
enco; Dodo Donn u A senxor Journalism student; Diane
Wexler majors m Journalum and Public Relatlonn and l
u: hm- Jumor year; Ind Dorothy Gaillard. sjunlor. ll a
Journallam major a: is June Sander-I.
"You $100.00--y0u don't expect me to go to a receptlon
m .xp orore ll wearing a wash dress, do you?"
"Flt-e Water Sex Gruod and Fran-(punthmle u yourself!
WEB! my mean to IE: lravel nances." the tltle 0! Harry
Clemcnls paper to be presented Monday at 2:15. is {1'1-
tured in a story on the Convontlun \n tlw- Australian paper.
Financial Rovxew.
Undercover dance hall ll Lu Tum: and "Ml... Fur-Meg"
(J Eng Hang lame arv just two of the fascinating perenn-
nlities you can share on hour thh durum Monday's II AM
panel scusicm. "ancn As Travel Motivator. "
Mrs. Johnson will be resented 20 crape myrtle. trees (we
Wm Banquet. To be planted
In our Nntlnn'k Capital, Uw trvua express NATO'a grati-
twle to Mrs. Johnson for increauing Arnericn's sense of
raspmsibility for beamifying our land.
Avold Cun'l. Mark your calendar now for the 1967
IRS z-mwenllon. September 23-27. at the Sweraton Cad-
lllnr. ln Demon.
WCHIN ELI: 3131178611? In a survey ofWe-t German-
an are potentul lravalorn. more than 70 percent and
they preferred the United States on a vacuum land and
the! they are llkcly to vult here. Thq Market Recurch
Study conducted {or the United Staten Travel Service alno
Ithd actual vulture ware Impressed wtth American
people. "Americans are the most tolerant people I have
met. "The" haspltzlxty la unrlved, are answer-- the:
refer to {ivorable lmprcunloua. A nummnry- o! the sur-
vey for Wen Gornuny may he obumed free 0! charge by
representatives of the travel induulry from the United
States Thu-e1 Service. 1666 Connecticut Ave" N. W.,
Wlahlnglon. D. C.
2gbg$g 01" DUES, travel and tourlum. in c major
one war w e mpnrunce. In many banana, l: as a
major item in their accounts with the rent ol the world.
Florida. Nevnda, New Jerley, and the Dutth u! Colum-
bia rate tourlSm an their most important industry. More
than half of the Inter conllder l: one of their three ma-
jor aourcee of revenue. The magnitude of the recto-non
travel bUIlnCll u indlclled by the {act mm. the comhmed
annual payran 01 12 or the Nattoa'u largest companies
are equal to only (med-alt n1 annual tout-set exqwoodl'turo-o.
Drwlng {or Eloisa" cream: for 42 percent at all out-
oor recre on. ch year American.- take more Hun
lOO mlllton automobile trtpe Involving an ovnrolht any
at least 100 milel away.
The guon tantrum 102 the end of the century ll 350
m we" us: 0 c the I960 level. and the Gran Na-
timnl Product is projected to rue from $503 billion to
1960 to $2,007 ballrm by "u- yoer 2.000. Dlapuuablo m-
came to expected to rile from $354 billion in 1960 m
$1.431 buuoo (m cumum vuuo done") by the year 2000.
Shorter work da 5. more Z-lia or 3~day weekends and
[anger pita Vlcatlonl enable hmlliel to [rivet more often
and go larther. [From NATO and the Dept. of Com.)
PAN AM FLIES 30.000 SERVICEMEN F09. £1 A
does go on cuntn at on to the we:
Hum-t. U. S. combat servicemen, alter throu-
moulhl' combat duty in Vleuum. are eligible {or I
Put Am corru-
rost and recuparnlon Iurlma'h.
them round trip {or a. Tokyo. Hang Kong. Taiwan or
Singapore levee-day stay. Volunteers from the
Airlines leuior personnel operate the service.
NATO PRESLDENT HARDMAN MAKES SENSE utddol-
Er- a. E lectured speaker I! 65v. aeo' bhio Coa-
larcece on Tourism. am told the law's leaders the:
Ohio lone: millions of dollars eech year because it has
no well nanced tourlatprogram and noted Mo home mu
(Georgia) rained thexr travel budget iron: $50, 000 in 1959
to $500. 000 this year. Ho called [or "Governor. leglsll-
tore 1nd industry lender: to join in promoting travel dc-
veloptnent no (mo can gun her rightlul share ol the trav-
el dollar. "
THE NATION 15 PUTTING MORE UNDEVELOPED ACRES
Into plri lore-l. refuge. reurvolr .53 other rorrutme
areas than n: being ewlllmred upby urtmn development,
Mlhways. ruadu. airport's and llmmu lnltallatlom. Ac~
cording to Stewart Udall. Secretary of the Interior. "Dutv
in. the {meal yonr enema Juno, so. )965, there were ac-
quired for permanent public use 1, 169. 723 new: of plrk,
rocrcatlon. open Ipcco. {uh and game. lures-t, 4nd mum-
purpoee reoervolr Irene. both land end voter. In the
your that ended June 30. 1966. the (learn rout (01.146357
Icrel saved as against the ect'tmlted annual loss of [mu-
llou acreu 0 rural land. The 1966 land saved to expected
to exceed 1.700.000 ecrel. We cut View this uccumplieh-
men! with prtda but not compuccncy. Wlthnut comm-Ilng
effort we cut revert to the condilxoowhen the race tc DIV:
lnnor space was beta; 30-: to tho bulldunr. "
W
xi
no .0.- 1Mi. m
iraf Wt"
roam-l her.
Or". a. and
m of
MN m. -
can if. Ala-
irted-2min.
m NATO mums
National Air Carrier Aanoc atlo c. (Ralph Diane. M;-
sistant to {E predath i325 Eye 33.. N.W.. Washing-
ton, 0.0. 20006. Booming. Sponsor: Jtrn Gross
Minoan ul'u Convontluo hViuturu Bureau (Julius L. Perlt.
. anger. ve.. nelpnlls, Mlnnennxa
55402. Sponsor: Cureace Arch
C-wodlan Methanol ghoul (John W. Crosby. Ailllllnl
it ce agar lLlon Pith. Toronto 113. On-
16th), Cmada. lntemtlmnl. Span-or: Blll Hardman
Michlnn thholrlg 5 Co. (William H. mmm Prec-
a not. at on. . and Raptds. Mlchlgln. Spun-
:ott Jamel Hall
Ohio Trove] Cami] (Roger F. Droycr. President). N
oust: ta ,0 u on. (bio. Spanner: Bill Hard
Gun: I. Ammo Ma urine Petersen Pubbah (Jo
(n; e Item gar [ton
New York City. Sponsor: Jon Gron
A 119' membershi certicue. inblue. white and gold,
smu'Ele for TramGg. will 5; cent to new on! old member
argullutlona. Mailing begin. liter the conventlnn.
031.3 SACRED 3%22 in teltimany to a "once AP.
prop: no com ma. Commune Se< remry John '1.
Connor called the USTS venture most encouraging and sold
with greater rclanrcel more can be accomplished. He
left the Impression that more court he accompllshod 1n
ll 01 hut yelrt travel dollar gap of $1. 8 billion, half a
b' on more than the total payment: decit. "Our ax-
chnnle lone: tn ml: area CWO! be permitted to grow
lodelinitely. Unless we ore prepared to op up conelder-
ably our erm to Inn-net more foreign travel dollars, We
may soon be laced with the bud. unpalatable. alternative
of rectrictloal on U. 5. travel abroad."
\c' v
John Black Dlrcdor cl USIS. conrmed {or the commu-
tee often ard I'm-nor that a In 0! $50 to $100 on
Amertcana gulng abroad has been coalidered by the Ad-
tnlm-tntmn. Black also revealed that the Amencnn am
bieiadore to Italy. Japan and Colnmhu Lon year recom-
mended close out of USTS olcea la the three countrms
and that the ambassador to the U. K. propaled a 80$ LII] in
the clency'l London ofce operation. Black's request to
to "all the round" when the ImbAIndarc rocommenda~
time were being til-cussed. was denlud by Rep. John J.
Romney (0.. N. Y. ). He also faulted the Semcn 10: motor
scooter rldtng and hard wearing employees abroad.
mwm warm nmumu NETS 1675,1300 1:: gene.
mun erehiy lubscrlpttnnl. urnu rcu ent Thurs
Smith report: ounces in due to convincing buclncnsmnn,
but basically tourist oriented, of the lndultryc importance
to the economy. With this cccornplilhcd. the money lul-
lmd.
U. 8. mun mount-n. A00!!! 1966
66 over -- It
I966 To Dog Over '65
A. '66 over £13: '65
I. raw. -----u1. 95 i. N.w. m- o [6.20
z. mew-unit. 09 2. ac. ---- us. :2.
l. 5.5:. --911.23 3. N.£n|.--~ nun
4. Lu. -----+1o. is a. nae-~- on.
5. MA. -----v 9.95 s. KW.-- 012.25
a. 5.0. --o 3.91 a. emu-u o 9. 59
7. s.\r.------¢ m5 7. sun-n v 9.u
s. N.l:.~-----a 8.06 a. n.c. ---- o 6.72
9. menu--4 5.97 9. 0.1.. no- r 6.20
so. z.c...-+ 4.31 m. me. ---- o 6.01
Sutpriotngly enough to you barometer computer. thorn
were very few comments Iron: reporting nations on the
cited. adversely or other-wine, of the crippling uriino
otrjite which continued thrth A good portion at August.
Thou were, hoe/mt. may who remorkod oi the good
wood-or which prevailed in mootplrto ofthe country. which
pork-pa re. to ohow that deopite otrikeo and Idvorottioo
the moot important "people-mover" lo plenum. weather.
In my event. it oppoeu we ore heeded {or e new travel
volume rocord {or the Mr oi i966.
'vmin blend-z 2.}: can't:
we V8..VI.. N.C., .3 3- : n
0 Pen N.J.. N.Y.;Ne'
, £11.. MichH Wine Minn; .
m.o| ".52.. Im 5.09, N. Do
ML.Okk..h..Touu
L. New. Arie..
Mm; HOLIDAYI NATO recently checked with US
none to determine the roles duo tor
ndings of their MONDAY HOLIDAY quan not to
32. 000 at the Chamber'o button" More. Projection
m to lor NW3 AW rolpanoe favoring the change
might bring: emportlngpolicy ototemoot from the Chen:-
bar.
5 MILLION W? cm "the
wor I rail o y to o to lo~
cued noon- mtms. The cooler will be operated by Gain
8m. Univeroity. All three component. oltho tronsport
oyotom will he enolyted: the driver, the vehicle. ted the
roodwly.
"410'! CW mum cm
I in my name rumor ropma
Highway Retaliation Act policy petition. The Corn mit-
tee'o Convention senime coverthioudothor budneu.
"Till my. mum" 1966 edition connin-
ettnctiaeo eopoe tally
ed for the handicapped traveler. Dongle" R.
- porwlogic. rates ell utobliohmonto According
to one close by o hendiupped per-no. Copieo rell (or
$2. plus 30¢ polugo. Addie-r: P. O. Box M9. Woodland
8111'. Gil.
"ATE SURVEY mmmo
Maseru. Willlom l'. Hordnuo. Presidium
James C. Orooo. Executive Director
Deer Bill and Jim:
i am lmpnuodl llm oo impreuod with lhio (trot ro-
Iureh report on note progromo that I wanted to phone you
both or do something; nvoa convention minute and l'll buy
you A bottle or champagne.
The tunic materiel cootoieed in the report and the Dtyio of
presenhtiun II outstanding. With attractions coating up
next I am hopelul that the locol end or poupll will how
their opportunity in the month- to come.
There will be greot value to no in the-e reporto and we in
main. will uoo them all the way ingaininggrntorhudp
Into It All levelo. Thin in the meaty reooere weve boon
awaiting you three many yearn. And credit will be going
to the orgoalutlon who dour-vol tho recognition.
Again. my sincere congratulation: to you both and to the
out! people who did o splendid Job.
Seeyoo 10ml.
Sincere regents.
5&2;
Juno. 8. Roll
Secretory-Mauger
E. Mich. Toad-t Ann.
massocuunmumromumybemeoue
tome e ourvoy o g c o: y o'er: County Col-
lege, Melon fella. N.Y. Prognm would otreu trovel.
trenoportetion. hotel-motelaopectooluherlng to touriott.
szprovod. curriculum will be introduced in September
19 7.
STANDM IN roe m common OF ARIZONA was
Juno: Urou. 75'. 50cm Uroctor. Jim mu lu
addren the Arioou anel work prolrun Sept. 23
to Flu-toil. end no moved into the ornnr'a spanking
dot when tho Arizona Chic! Executive one called any to
join urn. Jduunu in o dedication ceremony. Jim found
the red carpet rolled out hter to Fred W. Wittehorl.
V.P. Fred annoy. welcomed him to Harvey's oporoiiono
and tho Grand Canyon.
HAL ll ACTIVE m Ammo rm NOTORISTS.
c ration Roleoe."o (roe nus
vice. will provide roedoide repair- end twin. when
necnuery. Gouge-will be subject togmornmant con-
trol oi repair charges. . Gerund- automobile club nut
[note motorioto ol the world on o conrteoy signal
adopted by their memborohip. The mini in mode by
extending the thumb end tint tvo lingers. Meaning.
loosely tronolotod: "Sorry. [loot "
mm '11.]. OPEN ASIA mun cinema New
9 o no e r n r mp or. rotummen-
dotion we. undo hyNATO member J. Stuart White. Com-
miuiooor. Division of Public Relation- end Mvortlolng.
end Mervin M. Sutherland, Director of the Deplrtmcnl o1
Consort/ulan Economic Development. Rattan-notice -
provol come from Tham- G. McCaokoy. Chairman of l e
Governoro Virginie Trovol Development Committee.
NATO NAMES IN THE NEWS
Member. of the l5-member California Tourism Advisory Commission named byGovcrnor Edmund G. Brown
to Advise the suns new Office of Tourism and Vitiwr Services include. (com left: Theodore Rouquln,
Ptcih'c Conn Carnivals; Chm-lac G. Trombetta. insurance broker; Hua- Euh. publicity ofcer; Edwin G.
Stringer, Mulic Corporation 0! America; William A. Knight. Gray Lino SightScoring Motor Toundlobert
F. Smith, Phllllps-Ramny, Inc.: William Momban. Marineluad a! the PacicArbll D. Shlpley, supervi-
Ior. Lake County: Robert Sullivan, San Francisco Convention and Vinitorl Bureau; Morris Ford. NATO
treaturcr a. commission office director; G. Herbert Holley. tourism study mailman; Gordon Finley. ol-
cc aaulotant; Carlton Skinner, communion chairmamM. Larry Lawrence. Hotel dd Coronado. and Funk
Bogart. public rehaaa md anthrax-using. Other commissioners are John F. Dougiurty Coach-Daugherty
Bride Tours: Bert Lynn. Wooten-I Airlines and L. W. Lane. 113. Smile: mnziue.
Drlla Air Linrs'nnardnf Dirrrtnr: last. wcck named District Traffic -Sal:a Mamgcrfor Pan Am in Mon-
Pru sidcnl Charles H. Dolaon to the additional post 12-30 Bay, Jamaica. . .Mr. Elias McOuairl recrnfly
of C11le F:ch succeeds tho.- cnr- mowed into the chair amumlc De
ricrsfuundur. C. E. Woolman. who died recanlly. veluprnrnk for New Hampshirc. Mr. Allch. Evan;
Dolson hag bren wn Delta for 32 years and has formerly held (ho.- pusitlon....lv r. u u a n)
nervui as Prraldenl sincr Nov. 1965. Thomas .IIIllmPINATO Mcmbcrshipfr-mrttsGrurma:
M. Driscnll, Wnlhington Hilton Convention Sales opmentCummxsslon with the retiremenlul Mr. Don
Manager. is the newly elected President of the Parry....Nalional Car Rental (Jack Folrliiotta.
WashinqmnBaltimorc chapter of the- Hotel Sales 305:1 Wt-M-rrficldlan: provzdzng CWA
Managemun! Aeeoclauon. Tom has been with 1hr EXECUKVC. anmiucc during this Wrcks rnnvr.
Washington Hilton :inc: 1962. . ll. H. (Jun Mubng tinn.
taken over as Executive Vicr Prcnacnt oi Utime
is in pnm wnha [our_paganich m the Common- at: c its 30.; lo increase tourist spending in
wealth, The Magazine of Virginia. kept. 766....
Carl J. Kent is announrrrl anthr NATO Reprefmnl-
atlve lor FBwrto Rico-Shrraton Hotel... Harald
Lieberman bccumc: President of 1h: Canyon Hotel
and Country Club. . .llardx Dillard's new (ltle ls
Michigan from $680 million to 5] billion in fch
years. We have ACCulnpliEh-Jd than and now its
lime (0 get started to ruin-that figurc to $2 bil
lion. Wesley B. Tab-L-au. Chalrman. Mlchlgan
Tourist Councll
90006 I) U 'NOLSNIHSVM'WJN lS LLl 006
SNOUJZIWMO 13AVIL JO IOLLVIGOI'V "HOLLVN
HELL {I'ISAAEI
VS 'IEIAVHJS
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TRAVEL USA NEWSLETTER 9 ~ lNL EO ITO O TA~-R AIAIN 93'l -N.s/~lki.: ?: 'C1
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At ,AR OL3 -prl1-blad 1 i p6rst-Onr 4-A-9op.U
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& 1 ,TAT. ADEE.A]UT66 TNS3. N01 rwre rvtwstpJD15Aiai'vrA wus -o m i'lii O d
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NATO NAMES IN THE NE1S vsfL ITAV'l
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